As bodybuilders we understand that protein is muscle and we should eat muscle to gain muscle, but now WebMD is backing us up and encouraging everyone to eat more protein, especially those tying to lose weight.

"Our research suggests that higher-protein diets help people better control their appetites and calorie intake," says researcher Donald Layman, PhD, a professor at the University of Illinois at Urbana-Champaign.

"Diets higher in protein [and] moderate in carbs, along with a lifestyle of regular exercise … have an excellent potential to reduce blood lipids [and] maintain lean tissue while burning fat for fuel without dieters being sidetracked with constant hunger."

They challenge the Recommended Daily Allowance's (RDA) measly 56 grams for men and 46 grams for women a day, siting that the Institute of Health's Dietary Reference Intake suggests we eat 10% - 35% of our total calories in the form protein.  This means an 1800 calorie diet could safely contain 158 grams of protein, which is not bad. 

We need protein at all stages of life, for a variety of bodily functions. It's the major component of all cells, including muscle and bone. It's needed for growth, development, and immunity to fight off infections and protect the body.

A diet rich in clean protein is satiating, keeps you anabolic (in a state of muscle repair), and increases your chances for successful body fat loss.

Your best bet is to eat at least one gram of protein per pound of (lean) body weight, compliment that with whole fruits and vegetables, reduce your grains and refined food intake, and drink plenty of water.

Exercise everyday, in one form or another, because where there's a will, there's certainly a way.